Oscar Wilde once said, “We are all in the gutter, but some of us are looking at the stars.”

That is how strategy through execution works. You manage a plethora of daily activities while trying to manage your business. At the same time, you maintain a constant focus on the long-term objectives of your business and strategies to differentiate yourself from the competition. Strategy and execution must work closely together.  

Neetish Sarda, founder of India’s largest managed workspace platform, Smartworks, shares that business success required constant work towards your goals, keeping up with the trends, and being exceptional at what you do. You will always have to put in something extra.  

As a business leader, you have to move from managing yourself to managing your team, which will require you to catch up with the pace of the ever-changing business world. Neetish Sarda shares that you need to make sure that you are grabbing all the growth opportunities and retaining the growth momentum.   

Aim Higher  

Don’t skimp on your execution or plan. Establish a high goal for your approach, such as sustainable value creation, making the world a better place through your presence and offerings, and not just financial success. Then, with a commitment to excellence that appears almost fanatical to outsiders, aim just as high on the execution side. A powerful long-term plan and a fiery dedication to exceptional execution may alter your business and create a growth momentum that can be maintained.  

Build Your Strengths

Neetish Sarda shares that every business has its strengths that set it apart from everyone in the competition. You’ll have more opportunities to maximize your skills the more self-aware you are of your potential. As a result, you should continually evaluate what you do best, collect information about your procedures, and perform post-mortems. In any situation, there is something to be learned about your operations, as well as your decisions and the value you can provide.  

Structures to Strategy  

Establish all of your organisational structures—hierarchical design, decision rights, incentives, and metrics—so that they support the identity of your business—your value proposition and essential capabilities. Consider getting rid of or completely altering your company’s structures if they don’t support your plan.  

Embrace the Risk of Change  

Nothing in business can be more damaging than resistance to change. We must continue to make progress or accept the prospect of failure if we want to succeed in a cutthroat corporate environment. Even success demands that we accept the uncertainty of change. Leading by example Neetish Sarda shares that while the whole world was at a standstill due to the pandemic, he predicted the changes and alterations that were to come in the workspace industry.  

To cater to the evolving needs of the workforce that will return, Neetish Sarda invested in tech-enabled spaces, revamping the way work will be done, and creating a safe, digitised and seamless work experience. There is always room for growth and improvement in the world of business. If you are committed to your growth and your work, you will succeed. Neetish Sarda believes that the world as we know is changing constantly and it is up to us to fit in.